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Ħażna għal Flussi tax-Xogħol ibbażati fuq is-Sħab


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Tom Coughlin, Coughlin Associates, Inc., www.tomcoughlin.com

It-tifqigħa ta 'COVID-19 irriżultat fil-kanċellazzjoni tal-2020 NAB juru bħala avveniment fiżiku f'Las Vegas. Minflok, diversi bejjiegħa li kienu jesebixxu u ppreżentaw sistemi ta 'ħażna diġitali u software għal diversi mezzi ta' midja u applikazzjonijiet ta 'divertiment marru f'avveniment virtwali, li jibda f'April tard u f'Ġunju 2020, inkluż l- NAB Show Express (nabshow.com/express/).

Fid-dawl tal-bidla lejn xogħol mill-bogħod minn bosta professjonisti tal-industrija, il-flussi tax-xogħol ibbażati fuq is-sħab saru partikolarment rilevanti. Il-kwarantina attwali aċċellerat it-tendenza għal flussi tax-xogħol ibbażati fuq is-sħab, li x'aktarx ikomplu anke wara li nkunu nistgħu naħdmu flimkien. Mingħajr is-sħaba, ħafna mill-professjonisti tal-M&E jkunu mingħajr impjieg.

Il-flussi tax-xogħol ibbażati fuq is-sħab kienu qed jikbru fil-popolarità anki qabel il-pandemija COVID-19. Fl-Irtir HPA 2020, kumpaniji ewlenin li joffru għażliet ta 'fluss tax-xogħol tas-sħab kif ukoll diretturi b'esperjenza, ħolqu video qasir ta' fluss ta 'xogħol ibbażat fuq is-sħaba, Il-Lederhosen mitluf.

Fir-rapport annwali tiegħi tal-2019 dwar il-Ħażna diġitali fil-Midja u d-Divertiment, ipproġettajt tkabbir sinifikanti fil-ħażna sħaba biex tappoġġja l-midja u d-divertiment (ara hawn taħt[1]). Fir-rapport tal-2020, it-tkabbir fil-ħżin tas-sħab se jkun saħansitra ogħla minħabba żieda fl-użu wara l-bidu tal-pandemija, u abbażi ta 'dik l-esperjenza, tkabbir aktar mgħaġġel fix-xogħol mill-bogħod u l-istrajk tas-sħab. Il-pandemija serviet bħala aċċeleratur tal-użu tas-sħab.

Dan l-artikolu jagħti ħarsa lejn żviluppi għal flussi tax-xogħol ibbażati fuq is-sħab, u partikolarment soluzzjonijiet ta 'ħażna diġitali biex jappoġġjaw dawn il-flussi tax-xogħol. Innota li għalkemm ħafna kumpaniji li kienu jesebixxu fin-NAB 2020 qed jipparteċipaw f'avvenimenti virtwali, dawn l-avvenimenti huma mifruxa maż-żmien, minn April sa Ġunju 2020. F'dan l-artiklu se nitkellem dwar affarijiet li sibt dwarhom fil-ħin tal-kitba. .

Amazon Web Services (AWS) kellha l-avveniment virtwali NAB tiegħu stess, tiffoka fuq ammonti ta 'xogħol mill-bogħod mill-ħolqien ta' kontenut u wara l-produzzjoni permezz tad-distribuzzjoni.

Ħafna kumpaniji ta 'M&E ilhom jużaw is-servizzi AWS fosthom Turner, Untold, il-Rock and Roll Hall of Fame, Fox, HBO, Hotstar u Eurosport. AWS kienet waħda minn 5 kumpaniji li ngħataw l-inġinerija EMMY għotja għall-katina tal-provvista tal-midja basata fuq cloud0b għall-inġestjoni tal-kontenut, il-ġestjoni u l-konsenja.

AWS qed joffri tliet servizzi ġodda biex jgħinu l-ammonti tax-xogħol tal-midja sensittivi għall-latenza. Dawn huma Żoni Lokali AWS, Aposti AWS u AWS Wavelength. Iż-Żoni Lokali jipprovdu latenzi baxxi billi jkunu eqreb lejn l-utenti finali tiegħek bis-servizzi AWS. L-imbiegħed ta 'AWS iġib rack ta' prodott AWS fiċ-ċentru tad-dejta tiegħek għal esperjenza ta 'sħaba ibrida fil-premessa jew fis-sħab. It-tul ta 'mewġa ta' AWS jippermetti lill-iżviluppaturi tal-app mobbli biex iwasslu apps b'littenzi ta 'numru wieħed millisekondi.

AWS qed joffri stazzjonijiet tax-xogħol virtwali għal Windows jew Linux li jinkludi aċċess għal NVIDIA T4 Tensor Core CPUs u NVIDIA Quadro workstations bl-istess prezz. Toffri wkoll rendering fuq AWS kemm bħala ibridu jew sħaba pubblika sħiħa billi tuża AWS Thinkbox Deadline jew is-soluzzjoni ppreferuta tiegħek għall-immaniġġjar tal-għoti. Iż-żewġ prodotti huma offruti għall-ħlas waqt li tużah.

Fl-2019 Fox qalet li kienet tuża AWS għall-kejbil u satellita xandiriet li jużaw AWS Outposts f'xi wħud mill-faċilitajiet ta 'produzzjoni tagħha u f'żona lokali AWS. L-immaġni hawn taħt turi x'inhu l-futur tax-xandira diretta bl-użu ta 'AWS hekk kif il-kamra tal-kontroll tal-produzzjoni timxi fis-sħaba.

AWS iddiskuta wkoll distribuzzjoni ta 'kontenut ta' latenza baxxa bl-użu ta 'AWS Elemental MediaStore (ħażna tal-midja ottimizzata u sors ta' oriġini). Għal NAB 2020 AWS offra trasferiment tal-biċċiet Elementali Live, appoġġ DRM u inserzjoni tar-Reklam tan-naħa tas-server. Il-kumpanija qalet ukoll li l-MediaConvert Elemental tagħha u t-Traskodifikazzjoni Aċċellerata jistgħu jagħmlu l-kodifikazzjoni AV1 aktar kumplessa llum. Il-figura t'hawn taħt turi kif l-AWS Elemental MediaLive, il-kaxxa li tinġera l-midja fuq il-post, tista 'tipprovdi aċċess tal-vidjow live.

Qumulo jipprovdi ħażna ibrida ta 'ħażna ta' fajl u servizzi ta 'dejta u offerti xi vidjows NAB virtwali. L-industrija tal-M&E kienet waħda Qumuloswieq immirati. Il-kumpanija ħabbret li Adobe Premiere Pro u After Effects, flimkien ma ' QumuloIs-servizzi ta 'fajls, jippermettu timijiet kreattivi biex joħolqu u jeditjaw filmati ta' vidjow bl-użu ta 'ħażna ta' sħaba bl-istess livelli ta 'prestazzjoni, aċċess u funzjonalità bħal stazzjonijiet tax-xogħol fl-istudjo. QumuloCloudStudio jippermetti li tmexxi proġetti li tradizzjonalment kienu marbuta bil-ħardwer f’sit ta ’produzzjoni fiżika għas-sħaba pubblika kemm fuq il-pjattaformi AWS u GCP.

Fi sommarju għall-analisti Qumulo tkellimna aktar dwar kif Qumulo, Adobe u Teradici jistgħu jipprovdu sħab sħan tal-editjar ibridu kif muri fil-figura hawn taħt. Din il-kombinazzjoni kienet kapaċi tipprovdi skalar bla limitu, editjar ta 'vidjow kollaborattiv ta' prestazzjoni għolja, effetti viżwali u rendering ta 'tifqigħ bl-analitika u l-viżibilità bl-użu Qumulo Għodda analitika.

Kwantum ħabbar it-titjib bis-sistema tal-fajl StorNext tiegħu u s-softwer għall-immaniġġjar tad-dejta li huma mfassla biex jagħmlu l-kontenut tas-sħab aktar aċċessibbli, b'veloċitajiet imtejba b'mod sinifikanti ta 'qari u kitba għal kwalunkwe maħżen ta' sħaba u oġġetti. Il-karatteristiċi l-ġodda ta ’StorNext 6.4 jgħinu biex jippermettu każijiet ta’ użu ta ’cloud-ibridi u multi-cloud, li jipprovdu flessibilità akbar għall-midja u d-divertiment u ambjenti oħra intensivi tad-dejta.

StorNext 6.4 jinkorpora oġġetti li jiddeskrivu lilhom infushom biex jagħmlu l-kontenut tas-sħab aktar aċċessibbli faċilment, li jippermetti flussi tax-xogħol sħaba ibridi ġodda. Il-klijent jikteb fajls fis-sistema ta 'fajls StorNext, imbagħad ibbażat fuq politika, StorNext jikkopja fajls fis-sħaba pubblika jew privata, bl-għażla li tinkludi metadata oġġett addizzjonali. Il-klijenti mhux StorNext u l-proċessi residenti fis-sħab issa jistgħu jaċċessaw direttament l-oġġetti, billi jużaw il-metadata estiża l-ġdida. Barra minn hekk, l-operazzjonijiet put / get multi-threaded ta 'StorNext 6.4 jipprovdu titjib 5X sa 7X fuq operazzjonijiet b'kamin wieħed.

NetApp qed jagħmel tiegħu stess Avveniment virtwali tal-NAB fit-2 ta 'Ġunju. L-avveniment tagħhom se juri s-soluzzjonijiet tagħhom, mal-imsieħba biex joffru livelli ġodda ta 'prestazzjoni u effiċjenza u joħolqu tessut ta' dejta tal-midja li jappoġġja flussi ta 'xogħol M&E.

Dell Technologies kellha wkoll avveniment virtwali li vetrinaw l-għodod tal-komputazzjoni u l-ħażna tagħhom għall-flussi tax-xogħol tal-midja u tad-divertiment kif ukoll dimostrazzjonijiet ma 'Adobe b'ħażna Dell Isilon biex jippermettu flussi tax-xogħol kollaborattivi. Il-vidjow on demand tagħhom tkellem dwar l-importanza tal-aċċess għall-metadata u espert tal-Adobe tkellem dwar kif Dell Isilon għen fil-fluss tax-xogħol ta 'Adobe's Productions (parti minn Premiere). Innota li fl-2020 il-kumpanija għandha pjanijiet għas-server Isilon u l-pjattaforma tas-sħab ma 'OneFS.Next. Il-kumpanija qalet f'April li hija mistennija tkun tista 'tgħid aktar fi ftit xhur.

Dell kellu wkoll slide li jitkellem dwar l-ewwel strateġija tad-dejta tagħhom. Din hija strateġija komprensiva biex tiċċaqlaq id-dejta bejn sħab, privati, multi-cloud u sħab pubbliċi.

Dell qed jagħmel xogħol konsiderevoli fuq flussi tax-xogħol ibbażati fuq l-IP (SMPTE 2110) bil-prodotti tiegħu. Matul waħda mir-reġistrazzjonijiet onlajn tagħhom espert minn IABM irrimarka li l-professjonisti tal-M&E irrikorrew għall-użu tal-arkivji minħabba li sar diffiċli biex tikseb filmati ġodda mal-atturi. Dell jaħdem ma ’Greymeta biex jipprovdi aċċess faċli għal dejta arkivjata permezz ta’ metadata ġġenerata bl-AI bl-użu tal-pjattaforma Iris tagħhom. Hawn taħt hawn figura mill-preżentazzjoni online tagħhom li hija stampa ta 'livell għoli tal-pjattaforma tal-ħażna u s-softwer ta' Dell.

Avid sakemm Riżorsi online biex isir xogħol ta ’M&E mill-bogħod. Marquis Broadcast qed toffri għażliet ta 'xogħol mill-bogħod li jikkombinaw Avid Ħażna Nexis bil-ħażna sħaba wasabi (għall-backup) u xogħol kollaborattiv.

Spectra Logic hija stabbilita sew fl-industrija tal-M&E bħala fornitur tal-ħażna tal-arkivju. Fuq tagħhom Preżentazzjonijiet NAB virtwali kienu qed juru użi avvanzati għall-portal tal-ħażna tagħhom tal-oġġett BlackPearl. BlackPearl huwa l-bażi tas-sistema ta 'ħażna konverġenti ta' Spectra li tinkludi konnessjoni għal sħaba pubblika u ibrida, ħażna b'ħafna siti kif ukoll ħażna bbażata fuq HDD u ħażna ta 'librerija ta' tejp manjetiku.

Riobroker, introduced at the 2019 NAB is a data mover and connectivity engine. This allows adding metadata and indexing with content and provides a migration engine to Black Pearl and partial file recovery. This includes movement of data to or from a public cloud. Adding RioBroker nodes can be added to increase availability and capacity with a global name space. Spectra’s StorCycle allows educated management of all your connected storage assets.

Wasabi has made M&E one of its focused markets for the company’s low-cost cloud storage. The company works with several channel partners to deliver cloud storage as part of their projects. The company says that any 3rd party AWS S3-compatible application or platform should work with Wasabi storage. The company says that 200+ applications are listed as Wasabi interoperable as shown below. The company says its use of a modern purpose-built file system with leading hardware technology offers exabyte-scale storage.

The company has a single tier of high-performance storage for $5.99/TB/mo with no egress charges and no charge for API calls. In 2020 Wasabi offered pay-as-you-go storage at $5.99 per month or reserved storage capacity from 50 TB to 10 PB in fixed increments over 1,3 or 5 years with payment up front. The company says its storage is secure and with high durability and availability and includes Motion Picture Association of America compliance.

Wasabi has co-location facility at 1 Wilshire in LA with a 100 TB Wasabi Ball transfer appliance for easy ingest of larger amounts of content. The company also has storage on the US East Coast as well as Europe (Amsterdam) and Asia (Japan). In addition Wasabi is open to 1 and 10 GbE dedicated connections to their cloud storage.

Backblaze, another low-cost cloud storage company targeting the M&E space, announced it now supports the massive S3 ecosystem with the release of new, S3 Compatible APIs.

This means that content creators can easily move from other cloud storage vendors to Backblaze less expensive B2 cloud storage. BackBlaze’s launch is supported by IBM Aspera for fast data transfers and streaming across distances and Kwantum works with Backblaze for capturing, creating and sharing digital content. Recently Backblaze said that they had more than an Exabyte of storage in their cloud.

Object Matrix provides object storage for media and entertainment applications. The company says that “Object Matrix is focused on providing solutions that enable creative and production teams to self-serve access to content from work or remotely from anywhere.” It is promoting self-serve access to content from on-line archives to help with remote M&E workflows and collaboration.

Editshare made its Flow remote media management platform free until July 1st in order to help creative professional working from home. The company had a major focus on providing an on ramp to video production in the cloud at the 2020 NAB. This included new EFS and Flow technology to support end-to-end production in the cloud with deeper integration with creative tools like Adobe Premiere Pro for collaborative workflows and practical applications of AI to enrich archives. EFSv is a new platform offering virtualized video-editing and storage that the company says helps customers seamlessly transition from on-premise workflows to optimized remote production workflows in the cloud.

The company said that “EFS 2020 powers faster EditShare storage nodes and networks on-premise, in the cloud and in hybrid configurations. Fully compatible with Flow 2020, EFS 2020 enables media organizations to build extensive collaborative workflows, shielding creative personnel from the underlying technical complexity while equipping technical teams with a comprehensive set of media management tools.”

Scale Logic discussed its cloud-enabled NAS that can work with major post-production tools using the company’s new NVMe based NX2/ZX with onboard Sync, Backup and Archive to a local tape library or to a cloud library.

Various other companies offered cloud workflow related offerings including Masstech offering help for including cloud storage in workflows and facilitating remote editing. The company said that this product enables remote editing with an all in one appliance for small, medium and large video production workflows.

The COVID pandemic has accelerated trends in remote media and entertainment workflows, with remote collaboration keeping M&E professionals and their employers in business. Local storage products aren’t going away but there is a greater need to share and analyze content in order to enable remote workflows. Cloud-based tools will become an essential part of future media projects, increasing the use of hybrid and public cloud storage.


Dwar l-Awtur

Tom Coughlin, President, Coughlin Associates is a digital storage analyst and business and technology consultant. He has over 39 years in the data storage industry with engineering and management positions at several companies. Coughlin Associates consults, publishes books and market and technology reports and puts on digital storage-oriented events. He is a regular storage and memory contributor for forbes.com and M&E organization websites. He is an IEEE Fellow, Past-President of IEEE-USA and is active with SNIA and SMPTE. For more information on Tom Coughlin and his publications and activities go to www.tomcoughlin.com.

[1] 2019 Digital Storage in Media and Entertainment Report, Coughlin Associates, 2019, tomcoughlin.com/product/digital-storage-for-media-and-entertainment-report/


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